The GDPR is is often considered painful from the point of view of businesses who deal with personal data. On the flip side, the GDPR offers a great opportunity to be a leading Good Guy in your industry. MyData is a movement aimed at a fairer digital society for all and we believe the GDPR gives companies a great chance to put in sustainable and ethically sound practices regarding personal data beyond becoming bare-minimum compliant.
Viivi Lähteenoja is the project manager for MyData 2018 conference, the flagship event for the global MyData movement.